







Identity and Editorial design
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Identity and Editorial design
The Flüfs is a contemporary brand positioned at the intersection of fashion and lifestyle.
Art direction, visual identity and editorial design of the Gunn & Syers Spring/Summer 2023 collection lookbook. The lookbook draws inspiration from the aesthetic of fanzines playing with collage, cut-outs, and deconstructed layouts.








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Identity and Editorial design








Identity and Editorial design
The Flüfs is a contemporary brand positioned at the intersection of fashion and lifestyle.
Art direction, visual identity and editorial design of the Gunn & Syers Spring/Summer 2023 collection lookbook. The lookbook draws inspiration from the aesthetic of fanzines playing with collage, cut-outs, and deconstructed layouts.





Victor Rouve ©2025
Victor Rouve ©2025