selected works
art direction
editorial design
identity
graphic design
type design
selected works
art direction
editorial design
identity
graphic design
type design
Victor Rouve ©2025
Victor Rouve is an art director, graphic designer and type designer based in Paris. Working at the intersection of fashion, culture, music and publishing, his work spans complete visual identities, magazine systems and campaign concepts, across print, digital and web.
Before founding his own studio, he freelanced on projects with brands such as Jacquemus and Études Studio. In 2020, he co-founded W Studio with Vérène de Hutten, a creative direction and strategy studio developing visual identities for brands and institutions.
Since 2025, he has been supporting Milk Decoration with its art direction. He works closely with photographers and artists, collaborating with fashion houses, magazines and cultural institutions. Clients include Balenciaga, Rimowa and Edwin Europe, among others.
Art direction, brand identity, brand strategy, type design, print & digital design, editorial design and web design
Art and culture, fashion, music, publishing
2026 – Club des D.A. 57e édition, Craft Image (shortlisted)
2023 – New Aesthetic 3, published by Sorry Press, Dragon typeface selected
2022 – It’s Nice That, Creatures
2017 – Étapes, no. 240, graduation special
2026 – Milk Decoration, no. 64, fashion editorial
2026 – Athletica Magazine, no. 17, fashion editorial
2026 – Milk Decoration, no. 62, fashion editorial
2026 – Icon (El País), no. 134, fashion editorial
2025 – Milk Decoration, no. 60, high jewelry series
2025 – Milk Magazine, no. 90, jewelry series
2021 – Paper Magazine, illustration series
2024 – Paris Ass Book Fair (in collaboration with artist Posharthur), Palais de Tokyo, Paris
2023 – Creatures II, group exhibition, Espace Voltaire, Paris
2023 – Paris Ass Book Fair (in collaboration with artist Posharthur), Palais de Tokyo, Paris
2022 – Giallo Specimen Launch, Quintal Atelier, Paris
2022 – Creatures I, group exhibition, Le Consulat, Paris
2018 – Blanc(s) de printemps, Standard, Centre culturel Arcade, Bourgogne-Franche-Comté
2016 – Échirolles Graphic Design Month, poster selected for Made in Japan festival
2016 – Manipulataur, in collaboration with Production Type, Espace Forsale, Paris
2024 – Like What You See?, series of cards, in collaboration with artist Posharthur
2023 – Fanzine Les Plis, in collaboration with artist Posharthur
2022 – Giallo Specimen, in collaboration with artist Laurent Melki
2016 – Manipulataur, Minotaur specimen, in collaboration with Production Type
Abra
Balenciaga
Bimba y Lola
Colombe d’Humières
Edwin Europe
Galerie Charraudeau
Icon (El País)
Numero Magazine
Paper Magazine
Victor Rouve is an art director, graphic designer and type designer based in Paris. Working at the intersection of fashion, culture, music and publishing, his work spans complete visual identities, magazine systems and campaign concepts, across print, digital and web.
Before founding his own studio, he freelanced on projects with brands such as Jacquemus and Études Studio. In 2020, he co-founded W Studio with Vérène de Hutten, a creative direction and strategy studio developing visual identities for brands and institutions.
Since 2025, he has been supporting Milk Decoration with its art direction. He works closely with photographers and artists, collaborating with fashion houses, magazines and cultural institutions. Clients include Balenciaga, Rimowa and Edwin Europe, among others.
Art direction, brand identity, brand strategy, type design, print & digital design, editorial design and web design
Art and culture, fashion, music, publishing
2026 – Club des D.A. 57e édition, Craft Image (shortlisted)
2023 – New Aesthetic 3, published by Sorry Press, Dragon typeface selected
2022 – It’s Nice That, Creatures
2017 – Étapes, no. 240, graduation special
2026 – Milk Decoration, no. 64, fashion editorial
2026 – Athletica Magazine, no. 17, fashion editorial
2026 – Milk Decoration, no. 62, fashion editorial
2026 – Icon (El País), no. 134, fashion editorial
2025 – Milk Decoration, no. 60, high jewelry series
2025 – Milk Magazine, no. 90, jewelry series
2021 – Paper Magazine, illustration series
2024 – Paris Ass Book Fair (in collaboration with artist Posharthur), Palais de Tokyo, Paris
2023 – Creatures II, group exhibition, Espace Voltaire, Paris
2023 – Paris Ass Book Fair (in collaboration with artist Posharthur), Palais de Tokyo, Paris
2022 – Giallo Specimen Launch, Quintal Atelier, Paris
2022 – Creatures I, group exhibition, Le Consulat, Paris
2018 – Blanc(s) de printemps, Standard, Centre culturel Arcade, Bourgogne-Franche-Comté
2016 – Échirolles Graphic Design Month, poster selected for Made in Japan festival
2016 – Manipulataur, in collaboration with Production Type, Espace Forsale, Paris
2024 – Like What You See?, series of cards, in collaboration with artist Posharthur
2023 – Fanzine Les Plis, in collaboration with artist Posharthur
2022 – Giallo Specimen, in collaboration with artist Laurent Melki
2016 – Manipulataur, Minotaur specimen, in collaboration with Production Type
Balenciaga
Bimba y Lola
Colombe d’Humières
Edwin Europe
Galerie Charraudeau
Icon (El País)
Numero Magazine
Paper Magazine
Victor Rouve ©2026
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victor rouve ©2026
©2026