Victor Rouve – Infos

Infos

Victor Rouve is an art director, graphic designer, and type designer based in Paris. His practice operates at the intersection of fashion, culture, music, and publishing.

In 2020, he co-founded W Studio with Vérène de Hutten, a creative direction and strategy agency where they develop visual identities for brands and institutions, with a strong emphasis on logotype and custom type design.

His approach focuses on creating distinctive, long-lasting visual forms. He views the logotype as a key tool for visual storytelling, enabling a singular and coherent identity. Alongside this, he develops comprehensive editorial systems for magazines and publications and leads art direction, including campaign development, image-making, and visual strategy.

Contact

victorrouve@gmail.com

bonjour@w-studio.paris

Instagram

@victorrouve

@w_studio_paris

Services

Art direction, Brand identity, Brand strategy, Type design, Print & Digital design, Editorial design & Web design

Sectors

Art and culture, fashion, music, publishing

Awards

2022 – Type Directors Club Winner, TDC 69

Publications

2025 – Milk Decoration, no. 60, high jewelry series

2025 – Milk Magazine, no. 90, jewelry series

2025 – Spells, volume 2

2025 – Sicky Magazine, Lust series, in collaboration with Alan Crocetti

2023 – New Aesthetic 3, published by Sorry Press, Dragon typeface selected

2022 – It’s Nice That, Creatures

2021 – Paper Magazine, illustration series

2017 – Étapes, no. 240, graduation special

Exhibitions

2024 – Paris Ass Book Fair (in collaboration with artist Posharthur), Palais de Tokyo, Paris

2023 – Creatures II, group exhibition, Espace Voltaire, Paris

2023 – Paris Ass Book Fair (in collaboration with artist Posharthur), Palais de Tokyo, Paris

2022 – Giallo Specimen Launch, Quintal Atelier, Paris

2022 – Creatures I, group exhibition, Le Consulat, Paris

2018 – Blanc(s) de printemps, Standard, Centre culturel Arcade, Bourgogne-Franche-Comté

2016 – Échirolles Graphic Design Month, poster selected for Made in Japan festival

2016 – Manipulataur, in collaboration with Production Type, Espace Forsale, Paris

Editions

2024 – Like What You See?, series of cards, in collaboration with artist Posharthur

2023 – Fanzine Les Plis, in collaboration with artist Posharthur

2022 – Giallo Specimen, in collaboration with artist Laurent Melki

2016 – Manipulataur, Minotaur specimen, in collaboration with Jean-Baptiste Levée (Production Type)

Clients

Abra

Adidas

Alan Crocetti

Antidote

Balenciaga

Bimba y Lola

Camila Cabello

Colombe d’Humières

ED Banger Records

Edwin Europe

Galerie Charraudeau

LilNas X

Moncler

Nike

Numero Magazine

Ormaie

Paper Magazine

Playtime Magazine

Pias

Rimowa

Universal Music

Warner Music

Infos

Victor Rouve is an art director, graphic designer, and type designer based in Paris. His practice operates at the intersection of fashion, culture, music, and publishing.